Great marketers solve other people's problems. Mickey's offers marketing wisdom through strategy before tactics. And empathy and connection instead of spammy emails.
Rethinking the Customer Journey
How to blend Marketing, Sales and Service efforts to create a useful customer experience. Today’s buyer has many ways to find the products and services they acquire. Growing a business today isn’t as much about creating demand as it is about leading a journey.
7 Ingredients to Small Business Marketing Success
In this session, Mickey will reveal the 7 steps to small business marketing success as a framework for building a marketing system and marketing action plan. This universal step-by-step approach can be applied to any size business, start-up or move-up, in any industry.
Fuel Your Referrals Workshop
Referrals are the lifeblood of most practices, and often the driver of the most profitable business and yet few firms focus the appropriate attention on systematic referral generation. In this session, Mickey will teach participants the key elements required to build your very own referral engine.
Not afraid to get real when it comes to business, Mickey OBrien is an engaging, thought-provoking business practitioner rooted in the notion of marketing strategy first before tactics, ensures a path to success and happiness.